Pirating a brand name involves

A. the name being used by a competitor in advertisements.
B. the name being registered in a foreign market by someone who hopes to profit by selling it back to the originating firm.
C. reselling the name by hackers to unsuspecting local business people.
D. a firm's brand name being registered by another firm, which is employing it for its own product's name.


Answer: B

Business

You might also like to view...

Types of risks that a project can face include ______.

A. the possibility that the project runs into financial risks B. the possibility that the project is in compliance with government requirements C. the possibility that the project costs are significantly below that budgeted D. the possibility that the project is completed well ahead of schedule

Business

An ad for Conesco's life insurance asks the question, "How do you plan on supporting your family after you pass away?" The ad shows a tombstone with a sign that offers the face of the stone as ad space. The ad is intended to appeal to which of the Maslow hierarchy of needs?

A. social needs B. physiological needs C. personal needs D. self-actualization needs E. safety needs

Business

An HR manager will use strategic planning to anticipate and provide for the movement of people into, within, and out of an organization.

Answer the following statement true (T) or false (F)

Business

Which of the following statements about group term life insurance is true?

A) It usually is written in the form of 5-year level term insurance. B) An employee who leaves the group is usually not permitted to convert to individual coverage. C) Experience rating is used in group term life insurance plans. D) It represents only a small percentage of the group life insurance in force.

Business