AS Mart is a supermarket. It sells all its products at highly discounted rates. The company aims to achieve long-term profitability through high sales volume. In the context of pricing strategies, it is evident that AS Mart has adopted the strategy of _____.

A. everyday-low pricing
B. penetration pricing
C. high/low pricing
D. loss-leader pricing


Answer: A

Business

You might also like to view...

________ are integrated systems including hardware, communications network, data base, model base, software base, and the ________ user (decision maker) that collect and interpret information for decision making

A) Marketing information systems (MIS); MIS B) Management information systems (MIS); MIS C) Decision support systems (DSS); DSS D) none of the above

Business

Cash overages are not a problem and only cash shortages should require attention by management

Indicate whether the statement is true or false

Business

Venus Office Supplies offers customers a $0.50 coupon for turning in their empty printer cartridges. Venus collects the cartridges and then returns them to the producer for recycling. This is an example of ________.

A. inbound logistics B. outbound logistics C. reducing transactions D. order processing E. reverse logistics

Business

A principal whose identity is not known by a third party with whom an agent contracts on the principal's behalf is an apparent principal.

Answer the following statement true (T) or false (F)

Business