The Steenhaut and Van Kenhove research into ethical consumer behavior was based on __________________.

a. Unreported endorsements
b Giving too much change at the checkout in a store
c. Compromising consumer privacy
d. Improper anonymity


b Giving too much change at the checkout in a store

Business

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Indicate whether the statement is true or false

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Which of the following represents the three part formula for responding positively to a claim using social media?

A) Understanding, apology, and solution B) Identification, resolution, and apology C) Apology, blame, and dismissal D) Defense, plan of action, and follow up E) Tweeting, wall posts, and rating alterations

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Which of the following describes the purpose of sub-heads on a press release?

A) signify beginning of written copy B) transition into the theme of the release C) provide contact information for media D) define technical terms and language E) provide specifics of the release date

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Which of the following are central to the concept of organizational politics?

a. It concerns the management of meaning as actors in these politics seek to legitimate their ideas, values and demands b. It involves denying and decrying the ideas, values and demands of those that are the opposition c. It can be seen in ‘games’ of organizational symbolism, wrapped in myths, beliefs, language and legend d. All of the above

Business