Answer the following statements true (T) or false (F)
1. Dramatic relief is the release of intense emotions felt after making a behavior change.
2. Self-efficacy is a key mediating factor in the behavior change process.
3. As one moves through the stages of behavior the perceived importance of the cons of the behavior decreases.
4. When moving through the stages of change, the perceived importance of the pros and cons of the behavior increase and decrease at an equal rate.
5. Self-efficacy messages are ineffective in the earlier stages of behavior change.
1. False
2. True
3. True
4. False
5. False
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The biggest benefit to Kraft from their social media “Cheesepocalypse” campaign was ______.
A. identifying Velveeta “super-consumers” B. selling more Velveeta during basketball season C. making people more aware of using Velveeta to make queso dip D. 20% increases in sales of Velveeta
Paula is giving a presentation to her department
about a new imitative, to help them listen she placed a catchy phrase at the top of her visual aid which she continually referenced. Paula was attempting to help her coworkers . A. remember her message B. attend to her message C. select her message D. understand her message.
Monotone is the best pitch to use when giving a speech
Indicate whether the statement is true or false
Which organizational pattern would probably be most effective for arranging the main points of a speech with the specific purpose "To persuade my audience to support stricter drug testing for college athletes"?
A. chronological B. causal C. thematic D. problem-solution E. spatial