Whereas ________ focus on what the product does, ________ focus on what the user experiences or gains
A) wants; needs
B) selling points; benefits
C) benefits; selling points
D) actionable features; desirable benefits
E) benefits; objections
Answer: B
Explanation: B) Selling points focus on what the product does. Benefits focus on what the user experiences or gains.
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In standard costing,
a. the standards are developed only for overhead costs. b. the standards are developed primarily from past costs. c. comparisons with actual costs usually are not performed. d. debit and credit entries to inventory accounts are made at standard costs.
In operant conditioning, ______ is the withdrawal of a harmful thing from the environment in response to a positive action on the part of the subject.
A. negative reinforcement B. remediation C. employee development D. emotional intelligence
A package of Supreme Security Software compares the software’s features against its competitors’ features. The result is a matrix with check marks and Supreme Security Software has more checks than its competitors. This approach to CVP demonstrates which of the following?
a. all-benefits approach b. points-of-difference approach c. point-summary approach d. competitive assessment approach
The price-earnings (P/E) ratio gives an indication of _____.
A. a firm's debt position B. a stock's dividend yield C. the payback period of a stock D. the par value of a stock E. the maturity value of a stock