With the help of examples, explain the two ways to demonstrate the impact of a news story.

What will be an ideal response?


Student examples will vary but should include the following main points: Impact can be demonstrated in either a quantitative or qualitative sense. The quantitative impact of a story describes an event in terms of its reach, such as how many customers were left without power after a storm. The qualitative impact of a story is how severely the event affected those involved, such as a description of a local hospital struggling to care for patients on life support during the power outage.

Communication & Mass Media

You might also like to view...

Explain the difference between hesitations and disclaimers

What will be an ideal response?

Communication & Mass Media

It is important to evaluate the credibility of your sources before you decide to use them

Indicate whether the statement is true or false

Communication & Mass Media

Responsible knowledge best reflects your own personal opinions

Indicate whether the statement is true or false

Communication & Mass Media

What is the tendency of attacking other people's self-concept instead of the topic of communication called?

a) Verbal aggressivenes b) Argumentativeness c) Anxiousness d) Competitiveness

Communication & Mass Media