One of the first principles of an effective delivery is to know your material

Indicate whether the statement is true or false.


Answer: T

Communication & Mass Media

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Proxemics is the study of communication through body movement

a. true b. false

Communication & Mass Media

The term network clearance refers to

a. a station's agreement to air a network program in a specific time slot b. a network's agreement to empty certain hours so that affiliates can fill them with syndicated or local shows c. a station's commitment to air a network program, usually within a few hours or days of delivery d. contractual agreements by all 200+ affiliates of one network to air a specific program in a specific daypart e. contractual agreements by all 200+ affiliates to air 90 percent of their network's total schedule

Communication & Mass Media

________ is defined as the construction or development of an argument that is relevant to the purpose of a speech.

A. Invention B. Delivery C. Arrangement D. Memory

Communication & Mass Media

Payola:

a. is the payment of cash or gifts by disc jockeys or program directors to keep competitors’ recordings off the air. b. concerns the payment of cash or gifts by recording companies to disc jockeys or program directors in exchange for air play. c. does not violate FCC rules. d. is allowed only in certain states.

Communication & Mass Media