In a persuasive speech organized according to the motivated sequence, the conclusion is known as the __________.

A. attention step
B. action step
C. need step
D. satisfaction step


Answer: B

Communication & Mass Media

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When complex technology and human error collide, a management misconduct crisis occurs

Indicate whether this statement is true or false.

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The skills of public speaking spread to large numbers of ordinary

people during the Middle Ages. Indicate whether the statement is true or false

Communication & Mass Media

During which step of the problem-solving sequence can the authority, majority rule, and consensus methods be applied?

A. Define and analyze the problem. B. Establish criteria for evaluating solutions. C. Identify possible solutions. D. Select the best solutions.

Communication & Mass Media

A(n) ____ consists of a number of people who have special expertise in relation to goal and skills to accomplish the common goal

A) focus group B) project team C) brainstorming group D) advisory group E) quality improvement team

Communication & Mass Media