Despite this international strategy, Carlsberg is still only the fourth largest brewing group, much smaller than AB Inbev, which like others has grown dramatically through acquisitions and mergers. To what extent is Carlsberg a potential future acquisition target? How should it respond to a future bid?
What will be an ideal response?
The main barriers to an acquisition of or merger with Carlsberg are likely to be
? Negative attention of the US and EU antitrust authorities (e.g. a combination with AB InBev would
raise their combined global share to nearly 30%, a huge figure)
? Duplication of regional coverage (local shares might rise higher still)
? Managing and rationalising a multiplicity of brands
? Merging and managing multinational operations efficiently
? Management, strategy and cultural differences
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What will be an ideal response?
Sometimes a rise of only 10 percent in consumer demand can cause as much as a 200 percent rise in business demand for products for the next period. This is an example of ________
A) inelastic demand B) direct purchasing C) fluctuating demand D) derived demand E) a straight rebuy
A pronoun must agree in number with its antecedent. Explain this rule and provide several examples
Courts presume that a gift was accepted unless there is evidence to the contrary
Indicate whether the statement is true or false