George is analyzing the market for his bagel business. He knows that his shop has the highest
quality bagel in the city.
He has picked up several customers who previously shopped at a
competitor but told him they switched because of his consistent quality. For George's bagel
business, this represents a(n)
A) opportunity.
B) threat.
C) obligation.
D) weakness.
E) strength.
E
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Answer the following statements true (T) or false (F)
1. The halo effect occurs only with positive traits. 2. Leah has hired two new employees for her team, Jake and Margaret. Jake is outgoing and attractive, while Margaret is very bright but seems quiet and unsure of herself. Leah immediately expects Jake to outperform Margaret at the job. Jake is likely experiencing the halo effect. 3. The activity of inferring causes for observed behavior is called causal attribution. 4. In the fundamental attribution bias, people tend to take more personal responsibility for success than for failure.
Social media marketing is a traditional direct marketing tool
Indicate whether the statement is true or false
Sales commissions expense for a department store is an example of a direct expense
Indicate whether the statement is true or false
By leaning forward in a meeting, this will show your interest and participation
A) Gestures. B) Proximity. C) Posture.