The principles of persuasive speaking were first studied by __________.

A. social scientists after the conclusion of WWII
B. religious leaders during the European Middle Ages
C. the rhetoricians of ancient Greece and Rome
D. followers of Buddha, who advised his disciples to avoid "harsh speech"


Answer: C

Communication & Mass Media

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A) Yahoo B) Google C) Genie D) Respondus

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Indicate whether this statement is true or false.

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When television came along in the 1940s, the Federal Communications Commission:

a. used a procedure of allocating broadcasting licenses to TV that was the same as the one of allocating broadcasting licenses to radio b. used a procedure of allocating broadcasting licenses to TV that improved on the one of allocating broadcasting licenses to radio c. used a procedure of allocating broadcasting licenses to TV that was entirely different from the one of allocating broadcasting licenses to radio d. did not have a procedure for allocating broadcasting licenses to TV

Communication & Mass Media