The team at TeleCorp was very impressed by their competitor’s most recent release. They found it intriguing and are worried about some of their current customers switching services since they do not have a comparable product. They have begun doing their own research in this new field and thinking about how to create their own offering. What stage of the change process are they in?
a. commitment
b. resistance
c. denial
d. exploration
d. exploration
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An advertising appeal is the:
A) key idea or ideas that an advertisement is to convey B) key element in an advertisement that taps into or activates a consumer's personal value system C) design of the advertisement that attracts attention or presents information D) theme that explains how the message will be delivered
Which statement below does not represent the taxation of stock option plans?
A. Tax law does not restrict the number of options that an employee can classify as ISOs in a given year. B. Nonqualified stock option plans provide tax benefits to employers. C. Incentive Stock Options (ISO) provide tax benefits to employees. D. Employers do not receive a tax deduction for ISOs.
Which of these statements is false?
a. Many companies will not clearly fit into any one industry. b. A financial service uses its best judgment as to which industry the firm best fits. c. The analysis of an entity's financial statements can be more meaningful if the results are compared with industry averages and with results of competitors. d. When using industry averages, it is often necessary to use an industry that the firm best fits. e. A company comparison should not be made with industry averages if the company does not clearly fit into any one industry.
Deontologists are criticized for rigidity and excessive formalism
a. True b. False Indicate whether the statement is true or false