Developers of shareware do not claim copyright protection, but do charge mandatory fees for downloading and use

Indicate whether the statement is true or false.


Answer: False

Communication & Mass Media

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A polling technique to gauge how attentive people are to certain programs and ads is called

A) engagement ratings. B) intensity ratings. C) attachment ratings. D) longevity ratings.

Communication & Mass Media

Speakers of the same language have _____________ agreement

about the meanings of words in their language. A. connotative. B. symbolic. C. general. D. specific. E. perceptual.

Communication & Mass Media

Which one is NOT an example of communication as interaction?

a. You leave a message on a friend’s voice mail, and he returns the call. b. You leave a note for your mother, and she responds by sending you a text. c. You send a message in a bottle to a friend, and she sends you an e-mail saying she got it. d. You send a text to your boss letting him know you’re going to be late for work.

Communication & Mass Media

What error in reasoning is exemplified by the following statement?My Volkswagen constantly needs repairs, and so does my roommate's Mazda. We can see, then, that all foreign cars are unreliable.

A. faulty deduction B. invalid analogy C. false cause D. hasty generalization E. circular thinking

Communication & Mass Media