In research of online messages, it was found that people were more likely to comment on a message when that message was positive than when it was negative

Indicate whether the statement is true or false.


Answer: False

Communication & Mass Media

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Programming refers to the selection and arrangement of _______ in a way that appeals to the station's listeners:

a. music b. speech c. other program elements d. all of these e. none of these

Communication & Mass Media

Communication strategy is critical to the success of change

Indicate whether this statement is true or false.

Communication & Mass Media

Recently, the number of online movie sales has grown larger than the number of DVD sales.

Answer the following statement true (T) or false (F)

Communication & Mass Media

All of the following are characteristics of Spain's Pedro Almodóvar except?

a. is a gifted storyteller b. loves to shock the bourgeoisie c. mocks the stereotypes of Spanish machismo d. employs a matter-of-fact surrealism

Communication & Mass Media