A senior salesperson regularly contacts the larger, more important customers. This function is referred to as a(n) _____ sales position.
A) technical
B) imagery
C) key account
D) composite
E) alternate
Answer: C) key account
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Which of the following is the best example of the long tail approach to selling?
A) Nearly 20% of the videos delivered by Netflix are older or obscure titles from its vast collection of videos. B) Kraft Foods focuses on the 20% of U.S. households that purchase 80% of the Miracle Whip the company markets. C) Barnes & Noble stocks the most popular books and magazines in its retail stores. D) Google lets advertisers target certain ads to certain segments of search engine users. E) Staples segments its business-to-business markets based on sales volume.
Lisa has three fire insurance policies on her office building. The policy from company A is for $400,000, and the policies from companies B and C are for $100,000 each
If Lisa has a $360,000 loss, how much of the loss will be covered by each policy if the loss is settled on a pro rata basis by the insurers? A) each policy: $120,000 B) policy A: $160,000; policies B and C: $100,000 each C) policy A: $240,000; policies B and C: $60,000 each D) policy A: $360,000; policies B and C: nothing
The Comments to _____________________________ discuss the fact that law firms should not be disqualified for hiring legal assistants with conflicts of interest, as long as the legal assistants are screened.
Fill in the blank(s) with the appropriate word(s).
If a $1,000 bond costs $1,000 and pays $50 interest, 1 . the current yield is 5 percent 2 . the yield to maturity is 5 percent 3 . the bond is selling for par
a. 1 and 2 b. 1 and 3 c. 2 and 3 d. all of the above