Lucinda frequently posts blog entries about how much she loves Apple products. She raves about her MacBook, her iPad and her iPhone. For Apple, Lucinda would be considered a brand ________.
Fill in the blank(s) with the appropriate word(s).
advocate
Companies increasingly recruit their followers to spread word-of-mouth recommendations about their products. These fans act as ambassadors and advocates for the brands they like.
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New, emerging musical artists are now more receptive about using their songs in advertisements because they believe that using the songs will capture the kind of attention that will lead radio disc jockeys to play the song on the air
Indicate whether the statement is true or false
All of the following statements are true about the integrated test facility (ITF) except
a. production reports are affected by ITF transactions b. ITF databases contain "dummy" records integrated with legitimate records c. ITF permits ongoing application auditing d. ITF does not disrupt operations or require the intervention of computer services personnel
Html
a. is the document format used to produce Web pages. b. controls Web browsers that access the Web. c. is used to connect to Usenet groups on the Internet. d. is used to transfer text files, programs, spreadsheets, and databases across the Internet. e. is a low-level encryption scheme used to secure transmissions in higher-level () format.
Answer the following statements true (T) or false (F)
1. A key advantage of locating a plant in Mexico is that China’s manufacturing wages are up to 30% lower than in Mexico. 2. Risk of demand uncertainty is an example of logistical and transportation problems faced by companies that have operations in overseas locations. 3. Location decisions are nonsequential. 4. One of the steps in the factor rating method is to rate the importance of each factor on a scale of 1–5 (with 1 being low and 5 being very highly important).