A complaint is a formal statement that:
a. informs the defendant that he is being sued
b. informs the plaintiff that he must appear in court
c. details the agreement between the plaintiff and his lawyer d. sets forth the plaintiff's claim against the defendant
e. sets forth the defendant's claim against the plaintiff
d
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________ segmentation segments consumers based on their knowledge of a brand, their attitude
toward it, their use of the brand, and their response to it. A) Behavioral B) Geographic C) Distribution channel D) Demographic
Carl Lee lost his wallet at the beach five days ago. Carl is sure there were three credit cards and one debit card in the lost wallet
Assuming he's right and notifies the banks, Carl can lose as much as ________, assuming he has no private insurance protection. A) $ 50 B) $500 C) $650 D) unlimited losses
For an intermediary, a sales promotion would mean all of the following EXCEPT
A. assigning a larger budget to the product. B. expecting the promotion to go on forever. C. giving the product extra sales emphasis. D. deciding to stock a product. E. providing a special display space.
The formula flexible budget is more general than the columnar flexible budget, because the formula allows managers to compute budgeted overhead costs at any activity level.
Answer the following statement true (T) or false (F)