Sunny Pines campground, located in the Midwest, promotes the months of September and October as its value camping months. During this time, it offers reduced rates on camper rentals and campgrounds. It does this, in part, because the weather is not as favorable for camping at this time. The pricing tactic Sunny Pines is using to encourage camping during these months is most likely
A. prestige pricing.
B. price bundling.
C. seasonal discounts.
D. unbundling.
E. odd pricing.
Answer: C
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