____________ in the diffusion of innovations process are less influenced by advertising and more likely to consider word of mouth information when deciding to adopt a new product.

Fill in the blank(s) with the appropriate word(s).


Answer: Late majority

Business

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Under the indirect method, an increase in Accounts Receivable must be added to net income when computing cash from operating activities

a. True b. False Indicate whether the statement is true or false

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Which of the following is true of the gross profit percentage?

A) Gross profit percentage is the same for companies in all industries. B) Gross profit percentage is used to measure the solvency of a company. C) The gross profit percentage is one of the most carefully watched measures of profitability. D) A service company must show its gross profit percentage in its income statement.

Business

When a negotiator singles out certain information that supports or reinforces a prior belief and filters out information that does not conform to that belief, the negotiator is engaging in which perceptual distortion?

A. projection B. selective perception C. halo effect  D. stereotyping

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In a direct request, where is the request explained in detail?

A) In the opening line of the communication B) In the opening paragraph of the communication C) In the body of the communication D) Repeated several times throughout the entire communication E) At the close of the communication

Business