The following are examples of typical communication objectives, except:

A) identify competitors
B) encourage repeat purchases
C) enhance firm image
D) change customer beliefs or attributes


A

Business

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You work for a company that produces and markets apparel for men and women, and is planning to enter the Chinese market. If you were asked if the company should opt for a straight extension or a product adaptation, what would you choose, and why?

What will be an ideal response?

Business

Which of the following is generally considered to be a service organization?

a. An antiques showroom b. A manufacturer c. A shipping company d. A mass-market retailer

Business

When there is any significant change in any work requirement, we need to ________ the employee.

A. train B. develop C. assess D. lay off E. tutor

Business

________ are the basic tactics for reducing inventories in supply chains

Fill in the blanks with correct word

Business