One of Kershner's Five Rules of Journalism is "Find your focus."

Indicate whether the statement is true or false


True

Communication & Mass Media

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When you restate something into your own words, you are doing what?

A. advising B. analyzing C. paraphrasing D. responding

Communication & Mass Media

People from collectivistic cultures view direct messages about conflict as personal attacks.

a. true b. false

Communication & Mass Media

In which budget category would you find the cost of editing software?

a. media costs b. administration c. infrastructure d. materials

Communication & Mass Media

This advertising giant invented the unique selling proposition:

a) Mary Wells Lawrence; b) Rosser Reeves; c) Lee Clow; d) J. Walter Thompson; e) Sylvester Weaver

Communication & Mass Media