Social media sites are becoming major tools for PR research, however sites like Facebook on sometimes on the hot seat with users because it can track member’ actions causing concerns about _______

a. Privacy
b. Materialism
c. Ethnocentrism
d. Stalking


a

Communication & Mass Media

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If a writer is tasked with writing a story about an impending tornado and its expected after effects, then what type of a news story is she writing?

a) Weather b) Long-form c) Periodical d) Feature

Communication & Mass Media

All of the following are likely to influence the practice of public relations in coming years EXCEPT

A) increased international cooperation B) transparency C) managing the 24/7 news cycle D) outsourcing to public relations firms E) increased emphasis on evaluation

Communication & Mass Media

One drawback to statistics is that they can bore an audience

Indicate whether the statement is true or false

Communication & Mass Media

Blumler offered several suggestions as to the kinds of audience activity in which consumers could engage. These include

A. utility B. selectivity C. intentionality D. All of the answers are correct.

Communication & Mass Media