If we want to conduct a two-tail test of a population proportion, we can employ:

a. z-test of a population proportion.
b. the chi-squared test of a binomial experiment since z2 = ?2.
c. the chi-squared test of a contingency table.
d. Both a and b


D

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Why do most firms consider test marketing essential for new products?

a. The high price of failure simply prohibits the widespread introduction of new products without testing. b. The speed, safeness, and reliability of test marketing is higher than that of simulated market testing. c. The ability of test marketing to evaluate consumer preference for a new product prior to developing a prototype increases its importance. d. The decision to test a product sets several tasks in motion, such as ordering product materials, starting production, building inventories, and advertising to potential customers.

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Jules, supervisor at TopAce Manufacturing, burst into his manager's office. Jules said, "Ben, I just got a call from the human resources department. They told me that we were being sued by that woman who interviewed for my open position last month!" Ben asked, "Do you know the reason for the lawsuit?" Jules replied, "She's probably just mad. You see, I had second thoughts about having sent her an offer letter, so I sent a follow-up letter revoking the offer. Then I called her to tell her that I really thought she would be happier somewhere else because women should not work in a manufacturing environment. She's just upset that I didn't hire her." Ben replied, "And with good cause, Jules. What you said is not only entirely inappropriate and untrue, you have violated

A. the Fair Labor Standards Act." B. the Worker Adjustment and Retraining Notification Act." C. the Age Discrimination in Employment Act." D. the Vocational Rehabilitation Act." E. Title VII of the 1964 Civil Rights Act."

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________ is the risk of being unable to cover financial obligations of a firm

A) Systematic risk B) Business risk C) Financial risk D) Diversifiable risk

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The selection procedure involves orienting the new employee.

Answer the following statement true (T) or false (F)

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