Firms are concerned about liquidity, which means the ability to convert inventory into credit sales.
Answer the following statement true (T) or false (F)
False
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Targeting people who buy vitamins to improve their health is an example of which type of segmentation?
A) demographic B) geographic C) benefit D) geodemographic
Which of the following is a theory that looks at how people compare their inputs to their outcomes?
A. expectancy theory B. equity theory C. needs theory D. goal setting theory
Mandatory public reporting of financial information:
a. enhances the perceived fairness of the capital market. b. increases the total cost to society of obtaining the information. c. results in costs greater than benefits. d. requires companies to generate a lot of information that would not otherwise be produced by its accounting system.
Which of the following include a variety of hardware and software associated with the capturing, creating, and manipulating of information in forms other than text and numbers?
A. Object-oriented databases B. Data warehouses C. Web systems D. Multimedia tools