In your researcher project you had two research assistants make judgments about accounts of communication in long term marriages. You need to assess the consistency of these two individuals’ judgments. What will you assess?
a. inter-coder reliability
b. face validity
c. internal consistency
d. discriminant validity.
Answer a
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Compared with American students who tend to prefer speakers with whom they can identify, German students are less concerned about identifying personally with the speaker
A. True B. False
Which question should you ask about the show idea before moving to the preproduction phase?
a. will it make money? b. will it be aired by a network? c. is it worthwhile and doable? d. can it be done in HDTV? e. does it involve extensive postproduction?
A learned predisposition to respond to a person, object, or idea in a favorable or unfavorable way is __________.
A. an attitude B. a belief C. a value D. a motive
When a speaker denies their behavior or intent and tries to rationalize it, that is a form of ____
Fill in the blank(s) with the appropriate word(s).