Explain how firms use strategic alliances to change the industry structure in their favor.

What will be an ideal response?


Firms can use strategic alliances to change the industry structure in their favor. Firms frequently use strategic alliances when competing in so-called battles for industry standards. Or they may also initiate these alliances by themselves to challenge market leaders and thus change the underlying market structure.

Business

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The salesperson is trying to convince a prospective buyer to buy his professional hair salon products. The salesperson says, "These products have an advantage over other market products because they are not animal-tested. They use only organic ingredients and are available in five different strengths." The salesperson is using the:

A. alternative-choice close. B. summary-of-benefits close. C. assertive close. D. minor-points close. E. compliment close.

Business

Which element below is defined as dependence on the integrity, ability, honesty, and reliability of someone or something else?

a. Faith b. Assurance c. Trust d. Conviction

Business

Counterfeit goods copy or otherwise imitate trademarked goods, and they are in fact sometimes genuine trademarked goods

Indicate whether the statement is true or false

Business

Speculative risks are symmetrical in the sense that they offer the chance of a gain as well as a loss, while pure risks are those that can only lead to losses.

Answer the following statement true (T) or false (F)

Business