When conducting marketing research in foreign countries, statistical estimation of sample size may be difficult since estimates of the population variance may be unavailable
Indicate whether the statement is true or false
TRUE
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When the dependent variable is binary, the logit model can also be used instead of two-group discriminant analysis
Indicate whether the statement is true or false
_______ refers to selecting particular market segments and customer firms that the supplier firm will focus its resources on serving
That is not to say that the firm will not sell to other market segments or customer firms, but instead, targeting specifies which segments and customer firms are of particular interest. a. Targeting b. Positioning c. Operational excellence d. Strategy
____ are named memory areas that hold values to allow the retrieval and manipulation of values in a program.
A. Loops B. Assignment statements C. Blocks D. Variables
Answer the following statement(s) true (T) or false (F)
1. “Do you have a valid teaching certificate for this state?” would be an example of a closed-ended type of interview question. 2. “Do you have a master’s degree?” would be an example of an open-ended type of interview question. 3. A company can’t refuse to hire you because of a bankruptcy. 4. Credit checks are never useful during the hiring process because they only reveal information about a candidate’s personal life, unrelated to their potential work ability. 5. In the United States, a company can always refuse to hire a candidate solely because of bankruptcy.