The business marketer normally deals with ________ than the consumer marketer does
A) far fewer but far larger buyers
B) far more but far smaller buyers
C) negligible customer complaints
D) far less fluctuations in demands
E) far more elastic demand
A
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Marco needs $175,000 six years from today. How much should Marco deposit today into an investment account that provides a 12% annual return in order to accomplish his goals?
A) $89,523 B) $88,660 C) $85,487 D) $62,500
One advantage of focus groups is synergism which results because the participants' feelings are similar to those of other group members; they feel comfortable and therefore willing to express their ideas and feelings
Indicate whether the statement is true or false
On a cost of quality report, employee training and supplier evaluation are examples of:
a. appraisal costs. b. external failure costs. c. internal failure costs. d. prevention costs.
The three P's of vocal tuning include all of these EXCEPT: ____.
A. proximity B. pace C. pitch D. pauses