What measurement of expectancy theory would +1 apply to people who believe that their performance would make an outcome likely?
a. Expectancy
b. Instrumentality
c. Effort
d. Valence
b. Instrumentality
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In a board meeting, the chairman says "John is the pineapple of hard work". He obviously meant the word pinnacle and not pineapple. This is an example of ________.
A. voice quality B. verbal filler C. paralanguage D. malapropism
For share appreciation rights (SARs) compensation plans where the employee is expected to receive cash on the exercise date, the account that is credited in the year-end adjusting journal entry to recognize the compensation expense is
A) Deferred Compensation. B) SAR Compensation Payable. C) Common Stock Option Warrants: SARs. D) Compensation Expense.
An approach to finding a major selling idea that uses consumer benefits as a foundation, with an emphasis on presenting these benefits in a theatrical way, is the ________ approach.
A. buzz B. inherent drama C. card stacking D. bait-and-switch E. testimonial
The objective of profit maximization is rarely operational because its achievement is difficult to measure.
Answer the following statement true (T) or false (F)