A dummy independent variable is defined as one that is scaled with a categorical 0-versus-1 coding scheme
Indicate whether the statement is true or false
TRUE
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Products that displace an established technology and shake up the industry or create a completely new industry are examples of ________ technology.
Fill in the blank(s) with the appropriate word(s).
Traditionally, marketers have seen the role of ________ as generating short-term results, whereas the goal of ________ was to lead to long-term results.
A. public relations; institutional advertising B. sales promotion; advertising C. advertising; public relations D. advertising; personal selling E. corporate blogs; public relations
A time draft is payable at a definite future time
Indicate whether the statement is true or false
Freeman Co. had net sales of $4.2 million and ending accounts receivable of $0.8 million. Its days' sales uncollected equals:
A. 19.2 days. B. 5.3 days. C. 69.5 days. D. 11.5 days. E. 292 days.