Assume you are a PR professional in the sports industry, and one of your clients is arrested for driving under the influence and causing a serious accident. What should you do and not do in this situation?
What will be an ideal response?
Situations, accusations, and arrests must be acknowledged and dealt with openly and honestly. Covering up is no solution; it just makes the pain that much worse later on. While it is the function of PR to cast a client in a positive light, it is not acceptable to issue false statements or to knowingly aid in the cover-up of an incident or issue that reflects poorly on them. Correcting an earlier PR misstep is much harder that being transparent and forthright from the start.
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A commercial is marketing a new type of detergent that has been proven to erase over 80% of all stains without needing any additional additives. What type of approach is this ad using?
a. ?scientific approach b. ?creative approach c. ?soft-sell approach d. ?hard-sell approach
Compare and contrast the differences between human relations theory and human resource theory. Pay particular attention to what Miles described as the greatest difference
What will be an ideal response?
Lack of time for yourself and others is a common source of conflict in relationships
Indicate whether the statement is true or false
"What should you consider when choosing a study abroad program?" is an example of a well-worded specific purpose statement for a speech.
Answer the following statement true (T) or false (F)