Which specialized problem-solving/quality improvement tool includes five important steps (Define-Measure-Analyze-Improve-Control—DMAIC)?

A. nominal group procedure
B. Six Sigma
C. Dewey’s reflective thinking
D. the Hedgehog Method
E. none of the above


ANS: b

Communication & Mass Media

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There are sixteen topics that can be used to describe any subject on which a presenter might choose to speak

Indicate whether the statement is true or false.

Communication & Mass Media

Dante is giving his informative speech on how to make penne alla vodka. He wants to share with the audience the history of the dish and his favorite restaurant's recipe. What type of presentation aid would be most useful for Dante's speech?

A. one they can touch B. one they can taste C. one they can smell D. one they can visualize

Communication & Mass Media

Which of the following is a key objective for communicating a message?

A) message exposure B) accurate dissemination of the message C) acceptance of the message D) attitude change E) all of the above

Communication & Mass Media

How can private interests and the public interest conflict in public relations?

What will be an ideal response?

Communication & Mass Media