Distribution of services is often more direct, even if the customer must go to the service provider's facilities.
Answer the following statement true (T) or false (F)
True
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A ________ strategy targets customers who have not yet purchased the product or service
A) market formation B) market penetration C) market modification D) market development
PQR Corporation is a sales-oriented firm that focuses on high sales. It does not take into account the customer's wants and needs, and instead concentrates on manufacturing products that will reap high profits. This attitude might lead to the firm's missing business opportunities because ______.
A. its narrow focus on manufacturing specific products does not meet customer needs and wants for a wider range of products B. it focuses on providing value and benefits to its customers instead of meeting company objectives C. it emphasizesenhancing individuals' and society's long-term best interests D. it concentrates on relationship building, empowerment, and teamwork
Which statement offers theWEAKESTadvice for use of presentation aids?
a. Be sure your audience can see and read the detail you want them to notice in a visual. b. Check all projection equipment just beforethepresentation. c. Distribute all handouts at the beginning of the presentation. d. Make every visual add meaning to the presentation.
Which sentence is correct?
A) Although the product was advertised as having less calories, it still contained too much sugar. B) Our goal is to provide excellent customer service, but budget restraints have forced us to hire less customer service technicians. C) Because of the high interest rates, fewer homes are being built.