Theories in leadership evolved from trait and behavior to include contingency models. What was the first comprehensive contingency? model?

A. Leader-participation
B. Leader-member exchange
C. Fiedler contingency model
D. Situational leadership theory
E. Path-goal


Ans: C. Fiedler contingency model

Communication & Mass Media

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Indicate whether this statement is true or false.

Communication & Mass Media

The advertising agency department responsible for deciding on the target market for the advertising is which of the following?

A. research and planning B. creative activity C. media planning D. none of these

Communication & Mass Media

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A. context B. rules C. encoding D. feedback

Communication & Mass Media

Although useful for general knowledge, information from Wikipedia is usually considered inappropriate by instructors because

A) anyone can add to or change information in a Wikipedia article. B) Wikipedia is a digital-only source, whereas journals and magazines often have a physical counterpart. C) they want their students to look at more than one website for source materials. D) Wikipedia fails to delve into the minute details of information.

Communication & Mass Media