Rick Lee is a milk deliveryman in the U.S. He delivers milk, eggs, cottage cheese and orange juice to 200 regular customers weekly. Imagine that after he made a predawn delivery, a dog spilled the milk and broke the eggs. When the customer calls to complain, Lee should:
A. refer the customer to another dairy firm.
B. call local animal control.
C. blame the dog.
D. ignore the complaint.
E. replace the food quickly.
Answer: E
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Two investment centers at Marshman Corporation have the following current-year income and asset data: Investment Center A Investment Center BInvestment center income$415,000 $525,000 Investment center average invested assets$2,400,000 $1,950,000 The return on investment (ROI) for Investment Center B is:
A. 21.7% B. 371.4% C. 24.1% D. 39.2% E. 26.9%
Metal Smelting, Inc, operates a plant—a "major source"—that emits hazardous air pollutants for which the Environmental Protection Agency has set maximum levels of emission. The plant does not use any equipment to reduce its emissions. Under the Clean Air Act, this is most likely
a. a violation. b. not a violation because a "major source" is exempt. c. not a violation because the plant does not use any equipment. d. not a violation because the plant is not a mobile source.
Manufacturers' agents usually work for
A. selling agents. B. manufacturers' sales branches. C. several manufacturers of noncompeting lines. D. service wholesalers. E. only one manufacturer.
Delta Faucet CompanyMasco is the name of a well-recognized company in the construction industry. It produces cabinetry, furniture, lighting, and plumbing fixtures for the upper-end homeowner and builder. One of the divisions of Masco is the Delta Faucet Company, which is the leader in the faucet industry. Delta Faucet was founded in 1955. Over the decades, it has developed a legacy based on well-crafted, high-quality products. Since the 1970s, Delta has focused its energies on building loyalty with the builder marketplace. Research in 2002 showed that while builders respect the Delta faucet for its quality, durability, and dependability, household consumers were not enamored with Delta products. Due to the number of new magazines and television programs devoted to home style, homeowners
wanted faucets that were chic and stylish. This was not the image of the Delta Faucet. To change its image, Delta Faucet began a marketing program in which it committed itself to developing new products to appeal to homeowners. It adopted a new slogan, "Beautifully Engineered."Refer to Delta Faucet Company. The marketing program, which Delta designed to develop new products to appeal to homeowners, is an example of: A. strategic planning B. a mission statement C. mass marketing D. production-oriented marketing E. tactical planning