Answer the following statements true (T) or false (F)
1. A common challenge to strategy implementation is resistance by people within the organization.
2. One of the ways to keep a strategic plan on track is to make it very comprehensive, covering as many scenarios for the future as you can.
3. The primary purpose of competitive intelligence is to challenge the thinking of employees to make them better equipped to produce novel ideas for business.
4. SWOT analysis helps management to develop a realistic understanding of the organization in relation to internal and external environments.
1. TRUE
Often implementation means overcoming resistance by people who feel the plans threaten their influence or livelihood. This is particularly the case when the plans must be implemented rapidly, since delay is the easiest kind of resistance there is.
2. FALSE
To keep a strategic plan on track, you need to engage people, keep it simple, stay focused, and keep moving toward your vision of the future.
3. FALSE
Practicing competitive intelligence means gaining information about one's competitors' activities so that you can anticipate their moves and react appropriately. If you are a manager, one of your worst nightmares is that a competitor will surprise you with a service or product.
4. TRUE
SWOT analysis should provide a realistic understanding of the organization in relation to its internal and external environments so you can better formulate strategy in pursuit of the firm's mission.
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Getting customers to use a higher-quality or newer version of a product is called full-line selling.
Answer the following statement true (T) or false (F)
A good example of collecting behavioral data would be when a store uses scanners to read bar codes on products selected by consumers
Indicate whether the statement is true or false
Refer to Urban Legends. The angry P&G consumer who started the rumor about Febreeze would have used ____ to create the initial e-mail message.
A) intranets B) encoding C) decoding
Which of the following is a feature of a Chapter 11 plan of reorganization?
A) an equilateral division of the Chapter 11 estate among all creditors B) division of the bankruptcy estate according to the debt to be paid to each creditor C) discharge of a debtor's unsecured debts and payment of secured debts D) a proposed new capital structure for a debtor to assume when it emerges from Chapter 11 bankruptcy