Explain the significance of choosing a location for a business facility.
What will be an ideal response?
Answers will vary.The location of facilities strongly affects the efficiency and effectiveness of an organization's processes. For some types of facilities, the location decision is dominated by one key consideration. A coal mine, for instance, must be located where there's coal. But for manyother types of facilities, the decision is more complex.Some key factors that operations managers evaluate when they decide where to locate a facilityare adequacy of utilities, land, labor market conditions, transportation factors, quality-of-life factors, and legal and political environment. But the importance of each factor varies depending on the specific industry. For instance, many service firms place primary interest on locating close to their customers, while manufacturing firms are often more concerned about the cost and availability of land and labor and access to highways, railways, and port facilities.
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A) develop short-term operating strategies B) identify and analyze potential capital investments C) apply capital rationing D) perform post-audits
Gatekeeper technologies are used to _____.
A. allow marketers to use traditional methods for contacting people B. help market researchers track the behavior of internet users C. prevent the introduction of new and creative marketing strategies D. simplify the process of getting user information using telemarketing E. protect one's privacy against intrusive marketing practices
What percent of North American gross domestic product is accounted for by logistics?
A) almost 8 percent B) almost 12 percent C) almost 16 percent D) almost 20 percent
In international markets, a firm can sell its management and marketing know-how while letting locals own the production and distribution facilities by using
A. joint venturing. B. exporting. C. management contracting. D. licensing. E. direct investment.