Marlene Arau is a member of the sales force at Urban Fashions, a clothing manufacturer
Marlene is getting ready for a first meeting with a wholesaler who is a potential customer, and she is preparing herself by learning as much as she can about the wholesaler's organization. Marlene is in the ________ step of the personal selling process.
A) prospect and qualify
B) preapproach
C) approach
D) handle objections
E) follow-up
B
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Which of the following does not represent a sale?
a. Merchandise placed aside for a customer who plans to come in next week and pay with cash b. Purchase of merchandise by a customer who pays cash c. Sale of merchandise to a customer who uses a credit card d. Purchase of merchandise by a customer who uses a debit card
According to speech consultant Sharon Bower, “Listeners forget______, colorless, and complicated endings.”
a. short b. long c. loud d. quiet
In the Du Pont model, profit margin is a ratio of
a. income to sales. b. income to assets. c. sales to income. d. sales to assets.
Read the scenario, and then answer the corresponding question. Your coworker, Caitlin, sends you an email to let you know that recent updates have been made to the accounts receivable database. As you read Caitlin's email, you simultaneously listen to your voice mail messages. Then you send a quick reply to Caitlin to let her know you received her email. Barriers often hinder the communication
process. True or False: Listening to voice mail while attempting to read an email is likely to interfere with the communication process. Indicate whether the statement is true or false