List at least one of the functions of a news organization’s ombudsman.
What will be an ideal response?
Listening to audience members’ concerns, writing commentary for publication or broadcast, and writing memos for the news staff.
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Which of the following is NOT a factor in how real-world campaigns are judged?
a. market research b. purchasing actions consumers take c. consumer awareness of events d. consumer reaction to an individual
Jeremy sells encyclopedias for a company,visiting each house in a particular neighborhood and convincing the residents to buy the books
The people at the first few homes asked some questions, and even though he was not able to provide satisfactory answers, Jeremy understood the questions were being asked. To provide satisfactory answers to the next person, what step must Jeremy take? a. Prepare b. Rephrase the question c. Use organizational signposts d. Stay on message
Using “I language” that phrases your interpretations and opinions as your own rather than defense-arousing “you language” is a strategy that should be employed in _________.
a. perception checking b. accommodating c. withdrawing d. None of the choices is correct.
The nervousness-reduction program called cognitive restructuring can more informally be called the
A. impromptu mode. B. extemporaneous mode. C. power of positive thinking. D. professional practice method.