During a kennel club show, a dog was seen walking on two legs. A public relations professional quickly captured this on her handheld device and immediately sent it to her firm
This phenomenon became a hottopic, and for the following couple of days,the dog's antics garnered plenty of public attention. How did the public relations professional find news in this scenario?
a. By using creativity and opportunity
b. By brainstorming for ideas
c. By using the innate significance of the event
d. By using her proximity to the event
A
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