In the why, what, who, and how of business models framework, the why dimension asks "why does the business model create value?"
Answer the following statement true (T) or false (F)
True
The why dimension considers the reasons why a proposed business model would create value for both customers and stockholders.
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Which of the following is an approach used because it is speedy and can overcome any kind of resistance?
A. explicit and implicit coercion B. education and commitment C. manipulation and co-optation D. participation and involvement E. facilitation and support
When writing a customer claim message, what should be included when considering the purpose of the message?
A) What you want the audience to do after receiving the message B) What the audience needs to know to grant the claim C) The benefits to the audience if they grant your claim D) Areas if potential resistance E) What will motivate the audience to accept your idea
The common data types used for cursor variables include character, numeric, date, and Boolean.
Answer the following statement true (T) or false (F)
In which of the following eras did muckraking journalism lead to widespread introduction of public relations in business?
A. Seedbed Era D. Postwar Era B. World War I E. Roosevelt Era C. Booming Twenties Era