Discuss the major similarities and differences among the four content motivation theories.

What will be an ideal response?


The similarity among the four content motivation theories is their focus on identifying and understanding employees’ needs. The theories identify similar needs but differ in the way they classify the needs. Hierarchy of needs theory classifies employees as being motivated by five levels of needs: physiological, safety, social, esteem, and self-actualization. ERG theory proposes existence, relatedness, and growth needs. Two-factor theory includes motivators and maintenance factors. Acquired needs theory includes achievement, power, and affiliation needs.

Business

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Using typical persons and CEOs as spokespeople in ads are difficult because:

A) the individuals are often perceived as not being credible B) they do not have a high level of expertise C) they are not professional actors so they are more difficult to work with D) they are not physically attractive

Business

Distinguish between customer promotion, trade promotion, and channel-originated promotion

What will be an ideal response?

Business

On December 31, Jameson Products has a $300 credit balance in Allowance for Uncollectible Accounts. It estimates that 4 percent of the $60,000 in sales are uncollectible. After the appropriate adjusting entry for uncollectible accounts has been made,

what will be the balance in Allowance for Uncollectible Accounts using the percentage of net sales method? Indicate if the balance is a debit or credit. (Show your work.)

Business

A study assigned 69 Masters of Business Administration (MBA) students to supervise teams of four to six students in undergraduate classes. The study found that leaders high on agreeableness

a. were regarded as weak by the undergraduate students b. were liked, but were not effective at establishing positive leader-member exchange relationships c. were more successful at establishing positive leader-member relationships (as measured by the team members) during the initial meeting d. both “a” and “b”

Business