Exit champions are often reluctant to gather hard data about a venture because it might kill the project.
Answer the following statement true (T) or false (F)
False
One way to avoid costly and discouraging defeats is to support exit champions, a key role in the corporate entrepreneurship process. In contrast to product champions and other entrepreneurial enthusiasts within the corporation, exit champions are willing to question the viability of a venture project. By demanding hard evidence and challenging the belief system that is carrying an idea forward, exit champions hold the line on ventures that appear shaky.
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Which term below is defined as the process in which we set goals that create a discrepancy between a desired state and a current state?
A. reciprocal behavior B. self-regulation C. vicarious learning D. self-efficacy
Motorzone offers replacement parts for old Volkswagen Beetles. The company calculates shipping charges based on shipping parts from Boston, even though some parts actually ship from St. Louis. Motorzone most likely practices ________ pricing
A) FOB-origin B) basing-point C) zone D) uniform-delivered E) freight-absorption
The rule that (1) requires revenue to be recognized when goods or services are provided to customers and (2) at the amount expected to be received from the customer is called the:
A. Objectivity principle. B. Revenue recognition principle. C. Business entity assumption. D. Going-concern assumption. E. Measurement (Cost) principle.
Unlike public relations, ________ messages are by definition paid marketing communications
A) word of mouth B) publicity C) advertising D) viral marketing E) two-way marketing