Explain how marketing is important to business and society.

What will be an ideal response?


Marketing contributes directly to the achievement of business objectives, including survival, profits, and growth. Marketing is concerned with assessing the wants and satisfactions of customers, designing and managing product offerings, determining prices, developing distribution strategies, and communicating with customers. Marketing is important to society because it efficiently distributes the output of farms and factories to the millions of consumers worldwide.  Marketing makes products and services safely and conveniently available when buyers want them, in desired quantities, at accessible locations.

Business

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The benefits of the object-oriented approach to systems design include all of the following except

a. this approach does not require input from accountants and auditors b. development time is reduced c. a standard module once tested does not have to be retested until changes are made d. system maintenance activities are simplified

Business

Which of the following is true of the child labor regulations adopted by the U.S. Department of Labor?

A) Children between the ages of 14 and 15 may work unlimited hours in nonhazardous jobs. B) Children between the ages of 16 and 17 may work limited hours in hazardous jobs. C) Children in middle school may work limited hours in nonhazardous jobs. D) Children employed in agriculture have no time or work restriction.

Business

According to research, a top challenge of the organic structure is that

A. employees may become confused about the details of their roles and responsibilities. B. rigid boundaries between jobs make it difficult for employees to contribute. C. an inflexible structure is rarely suitable for a very small organization. D. it is not well-suited for dynamic environments where decisions must be made quickly.

Business

Test scores on a standardized test from samples of students from two universities are given below.  UA UB Sample Size28 41 Average Test Score84 82 Sample Variance64 100 ? Provide a 98% confidence interval estimate for the difference between the mean test scores of the two universities.

What will be an ideal response?

Business