If the data have been collected via ________, transcribing data is unnecessary because the data are entered directly into the computer
A) CATI
B) mark sense forms
C) CAPI
D) Both A and C are correct.
D
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Regarding paperwork required of customers:
A) much of this can be avoided with technology. B) most customer enjoy filling out forms. C) this is a necessary part of any complex transaction and cannot be modified by law. D) repetition is almost always necessary such as in medical forms for doctors.
The Coca-Cola booth at spring break on South Padre Island is an example of:
A) sponsorship marketing B) event marketing C) specialty marketing D) a cross-promotion
Which of the following is TRUE of limited partners in a limited partnership?
A) They have limited liability for the debts of the business but their potential for profits is unlimited. B) They usually have first claim to profits and losses made by the business. C) They assume the same operational duties as that of the general partner. D) They have to assume a liability beyond their contribution in the business in the event of a bankruptcy.
______ is regarding one’s own ethnic group or culture as superior to that of others.
A. Parochialism B. Ethnocentrism C. Geocentrism D. Polycentrism