The focus of ________ technology is on facilitating better communication between a customer and a telephone operator
A) log
B) marketing profile
C) call center
D) CRM system
E) none of the above
C
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The intent of the Sarbanes-Oxley Act of 2002 is to protect the company by improving the accuracy and reliability of all corporate disclosures made pursuant to the securities laws
Indicate whether the statement is true or false
PepsiCo created a Mission Control Center–set up like a broadcast television control room–in the middle of the marketing department in its Chicago headquarters. What was the purpose of this effort?
A) to monitor the performance of Coca-Cola B) to create a blog to promote its Gatorade brand C) to monitor the Gatorade brand on social networks around the clock D) to measure sales of its Gatorade brand on a minute-to-minute basis E) to get involved in consumers' conversations about their daily lives
When two or more capital investment proposals are being evaluated using the accounting rate-of-return method, the proposal that yields the lowest ratio of net income to average cost of investment is selected
Indicate whether the statement is true or false
Article 2 of the Uniform Commercial Code (UCC) applies to contracts covering ________
A) real property B) professional services C) employment D) the sale of goods