If a firm is considered customer-centric, it implies that the company ________.
A. gives more importance to customers in everything that takes place both inside and outside the firm
B. treats employees as customers and develops systems and benefits that satisfy their needs
C. does marketing research on all market segments and creates ads that focus on individual market segments
D. places employees and customers at the top of the organizational chart
E. develops products and services that sell well in both large and small markets including some international markets
Answer: A
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