In two-step flow theory, the power of media to change attitudes and behaviors is thought to be enhanced through the intervention of opinion leaders.

Answer the following statement true (T) or false (F)


False

Communication & Mass Media

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Ridley Scott is an incredible visual stylist, but he often show a disdain for

a. actors b. sound effects c. scripts d. all of the above

Communication & Mass Media

Delivery is best when the audience is well aware of it at all times

Indicate whether the statement is true or false

Communication & Mass Media

Descriptive language should only be used when evaluative language has failed to clearly communicate a message

Indicate whether this statement is true or false.

Communication & Mass Media

In the "Millennial Women Have güd Scents" case, which media did Burt's Bees choose to utilize?

a. Social media and Print (women's magazines) b. Social media c. Print (women's magazines) d. Television

Communication & Mass Media