Waldo Stores will reward an all-expense-paid trip to Hawaii to anyone who correctly guesses the date on which Waldo Stores was first established in the Boston area. Which type of sales promotion is evident here?
A) contest
B) sample
C) premium
D) trade promotion
E) point-of-purchase promotion
A
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Which of the following statements is true about sampling?
A) Sampling is a type of price-oriented promotion. B) A sampling program may not target the right potential customers. C) Sampling is inexpensive. D) Sampling is less effective than coupons.
A company purchases equipment for $32,000 cash. This transaction should be shown on the statement of cash flows under
A) investing activities B) financing activities C) noncash investing and financing activities D) operating activities
Acknowledging a special favor, such as a job recommendation, is an example of using professional courtesy
Indicate whether the statement is true or false
The operating costs of a warehouse will depend on:
I. the type of material handling equipment used. II. the stock location system used. III. the warehouse layout. A) I, II and III B) I and III only C) II and III only D) I and II only E) I only