According to the text, culture is passed from one generation to the next through ________
a. communication
b. genes
c. observation
d. education
a
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The encoding process can be described as
a. the way you feel about others. b. the process of minimizing internal noise. c. effective listening. d. converting a "code" sent by someone else into a meaningful message. e. the decision-making process by which you create messages that generate meaning.
Which of the following advertisers would be held to the highest standard of truthfulness?
A. an ad that a swimsuit was “the cutest ever” B. an ad that said an amusement park was “the most fun you could have on a summer day” C. an ad that said a pill was the “fastest headache remedy your doctor can prescribe” D. an ad that said a restaurant has food “just like mother used to cook”
Which of the following is the best metaphor for how we process information?
A. a train rolling down the tracks B. a plant drawing water through its roots C. a giant filing cabinet with millions of folders D. a light switch in the off position
Why might people believe that some nonverbal communication is universally understood?
What will be an ideal response?